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Terms of Service

Last updated: June 18th, 2025

Welcome to HOWDTHATLOOK, developed by MILIVON. By downloading, accessing, or using our mobile application, you agree to be bound by these Terms of Service.

1. Acceptance of Terms

By downloading, installing, or using HOWDTHATLOOK, you agree to be bound by these Terms of Service and all applicable laws and regulations. If you do not agree with any of these terms, please do not use the app and delete it from your device.

2. App License and Usage

MILIVON grants you a limited, non-exclusive, non-transferable license to use HOWDTHATLOOK for personal, non-commercial purposes only. Under this license, you may not:

  • Modify, copy, or create derivative works of the app
  • Use the app for any commercial purpose without written permission
  • Attempt to decompile, reverse engineer, or extract source code
  • Remove any copyright, trademark, or proprietary notices
  • Use the app to violate any applicable laws or regulations

3. Privacy-First Design

HOWDTHATLOOK is designed with privacy as a core principle. We do not require user accounts, and your images are stored locally on your device only. When you use AI generation features, images are temporarily processed by third-party AI services and automatically deleted after processing.

4. AI Content Generation Terms

HOWDTHATLOOK uses artificial intelligence to generate and modify images. By using our AI features, you understand and agree that:

  • AI-Generated Content: All output is created using artificial intelligence and should be treated as such
  • Content Accuracy: AI-generated content may not accurately represent real people, places, or objects
  • No Guarantees: AI results may vary and are not guaranteed to meet your expectations
  • Processing Limitations: Processing may take time and could occasionally fail due to technical issues
  • Service Availability: We do not guarantee the availability or uptime of AI services
  • Model Updates: AI models may be updated, which could affect output quality or style
  • Content Labeling: Generated content will be clearly marked as "AI-Generated" within the app

5. AI Content Usage and Restrictions

When using AI generation features, you agree to the following restrictions:

  • Prohibited Content: Do not attempt to generate illegal, harmful, pornographic, or violent content
  • No Deepfakes: Do not use the app to create misleading representations intended to deceive others
  • Age Restrictions: Do not upload images of anyone under 18 years of age
  • Consent Required: Only upload images of people who have consented to AI processing
  • Intellectual Property: Do not generate content that infringes on others' intellectual property rights
  • Commercial Use: AI-generated content for commercial use requires separate licensing
  • Misrepresentation: Do not present AI-generated content as real photographs or authentic representations

6. Content Ownership and AI Rights

Regarding AI-generated content and intellectual property:

  • User Ownership: You retain ownership rights to AI-generated images created with your inputs
  • Input Requirements: You must own or have permission to use all uploaded images
  • AI Model Rights: We do not claim ownership of AI models or training data
  • Usage License: You grant us a license to process your images for AI generation purposes only
  • No Training Use: Your images will not be used to train or improve AI models
  • Third-Party Rights: Generated content must not violate third-party rights or likeness

7. Credits and In-App Purchases

HOWDTHATLOOK uses a credit-based system where each AI generation consumes one credit. You receive 3 free credits upon first use. Additional credits can be purchased through Apple's In-App Purchase system:

  • Credit Packs: 25 Credits ($3.99), 100 Credits ($14.99), 500 Credits ($69.99)
  • Expiration: Purchased credits expire 6 months after purchase date
  • Non-Refundable: All credit purchases are final and non-refundable
  • No Subscriptions: We offer one-time purchases only, no recurring subscriptions
  • Apple Billing: All purchases are processed by Apple according to their terms

8. User Responsibilities and AI Ethics

You are responsible for all images you upload and AI content you generate. You agree to:

  • Lawful Use: Use AI features only for lawful purposes
  • Image Rights: Only upload images you own or have permission to use
  • Age Compliance: Not upload images of anyone under 18 years of age
  • Consent: Obtain consent from people whose images you process
  • Ethical Use: Use AI responsibly and not for deceptive purposes
  • Content Appropriateness: Not attempt to generate inappropriate, harmful, or illegal content
  • Disclosure: Clearly identify AI-generated content when sharing externally
  • Respect Rights: Respect intellectual property and privacy rights of others

9. Data and Privacy

Your privacy is important to us:

  • Local Storage: Images and app data are stored only on your device
  • No Accounts: No personal information is required or collected
  • Anonymous Usage: We use a random device identifier for analytics only
  • Temporary Processing: Images sent to AI services are automatically deleted after processing

10. Disclaimers and Limitations

HOWDTHATLOOK is provided "as is" without warranties of any kind. MILIVON disclaims all warranties, express or implied, including but not limited to merchantability, fitness for a particular purpose, and non-infringement.

To the maximum extent permitted by law, MILIVON shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, or use, arising out of your use of the app.

11. Third-Party AI Services

The app integrates with third-party services including Replicate (AI processing), Supabase (analytics), and Apple (payments). These services have their own terms and privacy policies that apply to their use.

12. App Updates and Changes

We may update the app from time to time to add features, fix bugs, or improve performance. Updates may be required for continued use. We reserve the right to modify or discontinue features with reasonable notice.

13. Termination

You may stop using the app at any time by deleting it from your device. We may restrict access to the app if you violate these terms. Upon termination, unused credits will expire and cannot be refunded.

14. Changes to Terms

We may update these Terms of Service from time to time. When we do, we will update the "Last updated" date. Continued use of the app after changes constitutes acceptance of the new terms.

15. Contact Information

If you have questions about these Terms of Service, please contact us:

  • Company: MILIVON
  • Email: support@milivon.com
  • Website: www.milivon.com

16. Governing Law

These Terms of Service are governed by the laws of your jurisdiction. For users in the European Union, these terms comply with applicable consumer protection laws.

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